When selecting our fabrics we always strive for the best solution: recycled fishing nets, mulesing-free wool, recycled polyester, European linen, organic cotton, Tencel®, recycled and upcycled fabrics

Parts of our collection are dyed with plant colors. The factory for plant dyeing is located near our Tunisian production site. The “Garment Dyeing Services” company is a subsidiary of the German Gonser Group. Innovation is one of the strengths of our strategy and leads us into change, with awareness and the responsible use of every single resource we employ in our work.


Most of our collection is being made at our partner’s production site in Tunisia. All other production sites are located in Europe.

The chemical-free “negative” printing method is an environment-saving innovation that fascinates us. We experiment with it in many ways during our collection manufacturing process.

From in-house design up to our two collections each year, responsibility and transparency are as seminal to us as are the observance of ecological and social standards, fair work conditions, and fair pay

Our Triple Eco T-Shirts are a must-have. They are partially being dyed with organic colors and laser printed.

When using polyester or nylon we categorically prefer recycled over newly produced fiber. Recycled and regenerated nylon, made from old fishing nets, relieves the seas and their inhabitants. We also use recycled polyesterfor shipments.

The cooperation with Jane Goodall and her institutes is motivation and obligation to us. Her holistic approach and her appeal that everyone can contribute to making the world a better place has become a compass for our Slow Fashion line – for humans, animals, and the environment.

By using high-quality residues we utilize available resources, save them from piling up on waste mountains, spare the waters and reduce CO2 emissions by about 80 percent (approximately 20 to 25 percent of the collections with around 3.500 meters of residue fabrics – with a rising tendency)

We wholeheartedly support Jane Goodall’s worldwide projects for speciesand climate protection with five Euros from every distributed T-Shirt out of our Jane Goodall Special Edition, plus an additional Euro from each collection item sold in Germany.